JOB DESCRIPTION / ROLE
Job Purpose
The Marketing Manager will be responsible for developing and executing innovative marketing strategies that drive brand awareness, guest engagement, and revenue growth. This role requires strong leadership, creativity, and an in-depth understanding of the Kuwait market, ensuring alignment with IHG brand standards and the hotel’s business objectives.
A little taste of your day-to-day:
- Designing, implementing, and overseeing the hotel’s annual marketing plan and campaigns across digital, social media, and offline platforms.
- Managing content creation, PR activities, advertising, and brand positioning to enhance visibility and reputation in the Kuwait market.
- Collaborating with the Sales team to support promotions, events, and partnerships that maximize revenue for rooms, F&B, banquets, and health club.
- Leveraging local knowledge and networks to identify strategic collaborations, sponsorships, and influencer partnerships.
- Analyzing market trends, guest preferences, and competitor activities to shape campaigns that stand out.
- Monitoring ROI of marketing campaigns and preparing regular performance reports for management.
- Ensuring all communications, materials, and promotions adhere to IHG brand guidelines and standards.
- Managing relationships with media agencies, printers, and vendors for efficient and impactful execution.
- Coordinating marketing support for hotel events, festivals, and special occasions.
Requirements:
- Candidate must be based in Kuwait with strong market knowledge and networks.- Bachelor’s degree in Hospitality, Sports Science, Fitness Management, or a related field.
- Minimum 5 years of experience in health club, spa, or fitness center operations, preferably in luxury hotels or resorts.
- Proven track record of managing teams, memberships, and revenue-driven wellness programs.
- Strong leadership, organizational, and customer service skills.
- Knowledge of health, fitness, spa, and wellness trends.
- Strong financial acumen with experience in budgeting and cost control.
- Fluency in English required; Arabic is an advantage.
- Certification in fitness, lifeguarding, or first aid is a plus.
- Ability to work flexible hours, including weekends and holidays, to meet business needs.
What you can expect from us:
- A supportive environment with opportunities for professional growth within IHG.
- Competitive salary, attractive incentives, and full benefits package.
- Access to global training programs and career development pathways.
- The chance to lead and shape a premium wellness experience for guests and members.
Salary:
KWD
700 to 1,000
per month inclusive of fixed allowances.
Additional benefits: Competitive salary, attractive incentives, and full benefits package.
ABOUT THE COMPANY
talent21 was founded in 2010 with a distinguishing vision intended to enable the achievement of the following objectives:
- Creating value for our clients by placing their interests first.
Assist our clients in acquiring leadership talent through:
- Outstanding research capabilities and access to global talent pool.
- Thorough assessment methodology.
- In depth reference checking.
Critical contribution to successful completion of the search by facilitating the final negotiations.
Contribute to a potential candidate’s career development by always considering his/her personal interest when assessing his/her suitability for any given position.
talent21 International is one of the leading executive search organizations in the world. Headquartered in India, we have representation in The Americas, Asia Pacific, Europe, Middle East and China. Our global presence allows us to service companies around the world - covering all the major industry sectors.
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